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OSCAR Pet Foods Franchise Case Study
One year into their OSCAR business, Shaun and Dawn Brigden, from Burgess Hill, take a moment to reflect on the decision that changed their life.
OSCAR Pet Foods Franchise Case Study
Franchise Information
  • BFA Membership StatusFull
  • UK Years Established30 years
  • Current UK Coverage60%
  • Franchisee Support Staff16
  • Personal Investment Req.£8,995
  • Total Startup Cost£20,000 approx
  • Territory-based business locationYes
  • Business to consumer servicesYes
  • Franchisee operates individuallyYes
Next Steps

Shaun and Dawn Brigden - Time Flies When You Are Having Fun

One year into their OSCAR business, Shaun and Dawn Brigden, from Burgess Hill, take a moment to reflect on the decision that changed their life.

Shaun and Dawn say:

OSCAR - Shaun and Dawn BrigdenWe don’t know where the last year has gone. There is always something new to learn and with OSCAR the balance is just right. They are there with guidance and expert help whenever we need it, otherwise they leave us to run our business in a way that suits us.

In the first few months, having purchased a resale business, the main goal was to build relationships with the existing customer base and continue to provide the excellent service that they had become accustomed to with the previous franchisee. This process gave us a good introduction to our products and service and having spent thirty years in the building industry we have been able to use our people skills to build our OSCAR business to the next level.

Walking our dogs is a great way to communicate our business to other pet owners and connections with the RSPCA provide constant leads and the new customers that are helping us to reach our targets. In the first year we are well on track and delighted with our achievements so far.

We have never failed to be impressed with OSCAR and when our product is clearly seen to make a difference the pleasure, once again, is all ours when we achieve a result. The comments about improved coat condition for cats and dogs are a regular occurrence. The greatest reward, so far, is to have saved the life of a fourteen year old Staffi cross. Lethargy and general poor condition put a question on quality of life - until we delivered a bag of Pinnacle Plus. The difference was overwhelming and when the second bag was delivered the dog came out to greet us.

Our aim is to be the franchise with the highest customer base and teamwork as a family means that Dawn supports the administration and our son, Aaron, helps with the shows. We will never be complacent about our business and have plans to take advantage of the many benefits available to us, via additional OSCAR marketing support that will help to focus on new ideas, especially having just completed a micro chipping course.

Our OSCAR business is a pleasure to run and while our area of Brighton takes in coastal roads and wonderful views it’s a struggle to realise that you are at work especially when your next delivery is to a customer who is pleased to see you!

About OSCAR

An OSCAR franchise provides the security of a strong brand and protected image that gives you the benefit of running your own business to suit your time and circumstances. Within your own exclusive territory you can provide a convenient and free direct-to-the-door delivery service with a comprehensive range of quality pet foods that is supported by an honest label policy – follow the OSCAR system and you will find success.

The opportunity to offer a personal complete pet care service, with ongoing expert advice to pet owners, health care products and accessories, is unique to OSCAR. It brings many rewards, including repeat business and the greatest opportunity to meet the UK’s 13 million pet owners – who just love their animals.

OSCAR has, over the years, gained the experience and confidence to recognise the importance of making career-changing decisions. So if you want the freedom and security of running your own business there is no question that your change for the better should be with OSCAR.

If you would like to find out more about the OSCAR franchise opportunity then click below

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