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Countrywide Signs Case Study
Hannes Poley came to the UK in 2017 and launched his Countrywide Signs franchise. Even though he’s launched a brand new territory, Hannes says he’s been able to get off to a solid start thanks to the strength of Countrywide Signs’ relationships with major online and high street agencies.
Franchise Information
  • BFA Membership StatusFull
  • UK Years Established20 years
  • Current UK Coverage90%
  • Franchisee Support Staff10
  • Personal Investment Req.£10,000
  • Total Startup Cost£26,950
  • Home-based business locationYes
  • Business to business servicesYes
  • Franchisee operates individuallyYes
Next Steps

From South Africa to South Wales for Hannes Poley

For Hannes Poley, starting a business was just one part of a complete change in lifestyle – he and his wife had already moved halfway across the world!

Countrywide Signs - Hannes Poley"I was a police officer in South Africa for 35 years.  I retired and came to the UK in March 2017, and began looking for a business to start. Our entire family is in the UK so it was a natural move for us."

That family connection was what drew Hannes towards launching his Countrywide Signs Cardiff & Bridgend franchise – but only after a thorough examination of his options and the wider marketplace.

"Some of the family own estate agents in Hertfordshire, and the other part of the family is in Cardiff, and work in a retail environment. I first looked at buying an estate agency franchise, but decided that wasn’t what I wanted to do.

That led me to sign management, and I looked at a competitor to Countrywide. But what Countrywide were offering was simply a lot better, in my opinion. The people at the central office were so responsive, we had good meetings with everyone and felt very comfortable."

The support hasn’t stopped there though, with Hannes saying the move has been made simple thanks to his relatives.

"To be honest, I’ve found it relatively easy so far because of the support of the family.  Everything from opening bank accounts to setting up the company, it’s a lot easier when you have an accountant in the family!"

Hitting the road

Even though he’s launched a brand new territory, Hannes says he’s been able to get off to a solid start thanks to the strength of Countrywide Signs’ relationships with major online and high street agencies.

"It’s going well. It’s a new territory but there’s plenty of national accounts work that we’ve taken over in the local area, which head office have transferred over to us. It’s given us a good start. Now it’s about getting our name out there and building up our client base. Things are already picking up and we’re looking to recruit somebody to help with the marketing."

And when it comes to the future, Hannes already has big ambitions that match the franchise growth model perfectly.

"We’ve got the first option on the entirety of south Wales. We’ve started out in Cardiff and Bridgend and within six months we’d like to have another van on the road. I really like the Countrywide business model of adding more vehicles as you grow, I didn’t want to just be an owner-operator.

After we’ve grown to add our second van, we’d like to expand outwards to Newport, Swansea, Port Talbot and so on, really take advantage of the towns around us.

We want to make it what I call a 'proper’ business!'"

Find out how you can start your own Countrywide Signs franchise by clicking below

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What Our Franchisees Say

I would highly recommend a Countrywide Signs franchise to anyone who enjoys working outdoors and wants to be the master of their own destiny.Martin Attwood


This is the perfect franchise for those who are hard working and looking for a business that is reliable and easy to run.Anthony Williams


Why Choose Us

Countrywide Signs are a recognised IS09001 Certificate Company

Countrywide Signs operate a centralised invoicing and payment system, allowing you to focus on the importants stuff

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