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Agency Express Case Study
Agency Express Case Study
Peter Waters runs his Agency Express franchise in Reading and has developed a solid client base.
Agency Express Case Study
Franchise Information
  • BFA Membership StatusAward Winner
  • UK Years Established25 years
  • Current UK Coverage60%
  • Franchisee Support Staff10
  • Personal Investment Req.£14,250
  • Total Startup Cost£27,500
  • Territory-based business locationYes
  • Business to business servicesYes
  • Franchisee operates individuallyYes
Next Steps

Peter Waters Became an Agency Express Franchisee in 2013

Peter Waters became an Agency Express franchisee in 2013. After 25 years’ experience in sales positions for international distribution companies Peter made the decision to take a change of direction in his career. Peter started his investigation by attending a free franchise seminar in London where he learnt about the Agency Express franchise offering.

Agency Express - Peter WatersAfter spending time researching Agency Express and the franchise opportunity, Peter decided that many of his skills would transfer perfectly and seized the opportunity of owning his own van based business.

"I was initially attracted by the relatively low start up price, so I decided to look further into the business. The business model was straightforward, the service was certainly needed and driving around all day was very much like what I had done during my sales career. Also, I could see that the SignMaster3 system gave Agency Express a huge advantage over the competition and that this should lead to very good sales opportunities."

After completing the Agency Express five-day training course, Peter's three day assisted business launch within his territory went exceptionally well. Utilising his sales skills and experience Peter easily forged new relationships and signed his first two customers.

"The five day in house training in Norwich was very thorough and informative. This was then followed up by three days of active sales training where I visited estate agents in my area. Again, this was very useful and we signed up two customers. All in all, I would say that the training process was very good and the Head Office support after training is finished is equally as good."

Now running in to his fourth year of trading Peter has developed a solid client base and an excellent reputation among his customers. The driving factor in Peter's success has been his focus on growing the business whilst maintaining an excellent standard of service. This has secured a him a profitable and robust future.

"It is good being my own boss but thankfully Head Office are always there to offer excellent support if I need it. They key is to offer exceptional service from day one, keep plugging away and the business will grow. It has been challenging but I do enjoy it; I’m very pleased that I bought my franchise."

Find out how to start your own Agency Express franchise by clicking below

Youngest franchisee joined Agency Express in September 2020Youngest franchisee joined Agency Express in September 2020

Venturing into the world of franchising at the age of 24 Riccardo Mudrak is among Agency Express’ youngest franchisees.

Bert Bigaignon Launched his Agency Express Franchise in September 2018Bert Bigaignon Launched his Agency Express Franchise in September 2018

Following a 15-year career in the supply and maintenance of fitness equipment, Bert Bigaignon decided that it was time for a new challenge and a change in his work-life balance.

Steve Macqueen Became an Agency Express Franchisee in January 2017Steve Macqueen Became an Agency Express Franchisee in January 2017

Steve Macqueen runs his Agency Express franchise in Yeovil and Dorchester.

James Tipton launched his Agency Express franchise in August 2016James Tipton launched his Agency Express franchise in August 2016

James Tipton's professional, approachable manner enabled him to win new business and his high standard of work safeguarded him a busy first year with Agency Express.

Alex Sunjich Launched Agency Express Falkirk in August 2015Alex Sunjich Launched Agency Express Falkirk in August 2015

After extensive online investigation Alex Sunjich decided that the Agency Express franchise opportunity met all his requirements.

John Burke has run a successful Agency Express franchise since 2004John Burke has run a successful Agency Express franchise since 2004

John Burke has grown his Agency Express business and moved from a single van operation to multiple vans and in 2016.

Neil Chapman Joined Agency Express in November 2012Neil Chapman Joined Agency Express in November 2012

Neil Chapman chose Agency Express as he was ready for a new challenge and a change of direction.

Phil Harrington has run a highly successful Agency Express franchise since 2007Phil Harrington has run a highly successful Agency Express franchise since 2007

Previously a HGV driver of 18 years Phil found the transition to becoming an Agency Express franchisee a natural and progressive step.

Steve Warren has run a successful Agency Express franchise since 2013Steve Warren has run a successful Agency Express franchise since 2013

Steve Warren has run his Agency Express franchise in Chelmsford since 2013.

Paul Jenkinson joined Agency Express in February 2013Paul Jenkinson joined Agency Express in February 2013

After much research Paul Jenkinson choose the Agency Express franchise opportunity as the most suitable route to take.

What Our Franchisees Say

The support is still fantastic and you are never left alone when you need help. There is always someone on the other end of the phone to assist with whatever the problem may be. Agency Express staff are more like friends and family that you can just ring for a chat and that is a rare benefit other companies do not have.Danny James, Agency Express Teesside


A big factor was the relatively low start-up cost of the Agency Express franchise. However, the clincher for me was the people when I visited head office in Norwich. I felt a connection, everyone was very friendly and helpful but also professional. I thought to myself I could work with these people.Kevin Keeler, Agency Express Cheltenham and Gloucester


I felt confident in the early days of starting my franchise. The Agency Express training and support programme gave me the kick start I needed in getting out there and getting active.Phil Harrington, Agency Express Shropshire


Why Choose Us

Simple to operate

Excellent earning potential

Head office invoicing and payments system

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